- AI Success Story
- Oct 27
Modernizing Sentiment Analysis with AI-Powered RAG: Driving Accuracy, Efficiency, and Security for a Global Manufacturer

Modernizing Sentiment Analysis with AI-Powered RAG: Driving Accuracy, Efficiency, and Security for a Global Manufacturer
Background
A leading global manufacturer in North America sought to enhance customer experience insights through advanced sentiment analysis. With a diverse portfolio spanning building and consumer products, the company needed a scalable, secure, and cost-efficient solution to analyze reviews, extract contextual meaning, and deliver actionable intelligence. Their existing chatbot and analytics workflows lacked depth, leading to inconsistent outputs and delayed decision-making.
Challenges
The organization faced multiple roadblocks in deploying enterprise-grade AI:
- Fragmented AI Operations: Data was being moved across multiple platforms, creating governance and security concerns.
- Low Retrieval Precision: Traditional search methods delivered irrelevant results, limiting trust in insights.
- High Costs and Latency: Legacy approaches generated slower response times and higher compute costs, reducing efficiency.
- Quality Gaps: Chatbot responses often lacked correctness, completeness, and contextual accuracy, creating business risk.
- Functional Limitations: No built-in session management, chat history, or visualization capabilities to support scale.
Solution
Narwal collaborated with the client to design and implement an Advanced Retrieval-Augmented Generation (RAG) Bot leveraging Snowflake Cortex and Streamlit:
- End-to-End AI Operations Inside Snowflake
- All embeddings, LLM generation, and orchestration executed within Snowflake for tighter governance and reduced data movement risk.
- Hybrid Search and Re-Ranker
- Combined metadata-driven hybrid search with a re-ranking mechanism to maximize contextual relevance.
- LLM-as-a-Judge with Reflection
- Integrated a feedback loop where an LLM (Llama3.1 & Sonnet based) validated outputs for correctness and completeness, reducing hallucinations and ensuring trustworthiness.
- Reasoning Model Integration
- Enhanced the generation pipeline with reasoning capabilities, boosting depth and logical consistency of responses.
- Optimized Embeddings and Execution
- Adopted the snowflake-arctic-embed-l-v2.0 embedding model
- Achieving ~70% retrieval precision.
- Response quality with ~77% consistency and ~68% completeness across multiple test runs.
- Adopted the snowflake cortex search service
- Achieving ~83% improved retrieval precision.
- Increased response quality with ~93% consistency and ~83% completeness across multiple test runs.
Outcomes
The modernization effort yielded measurable results:
- Faster Processing: Achieved ~29% lower latency compared to legacy GPT-based paths (≈21.9s vs 30.6s).
- Cost Efficiency: Significantly reduced generation and ingestion costs, enabling sustainable scale.
- Enhanced Security: All AI operations consolidated within Snowflake, minimizing external data transfers and exposure.
- Improved Accuracy: Achieved ~83% retrieval precision with high response consistency, strengthening business trust.
- Proof-of-Concept Success: Delivered a production-ready RAG chatbot prototype with Streamlit UI, validated through MLQA checks (Precision@K, consistency tests, and multi-answer validation).
Conclusion
Narwal’s advanced RAG bot implementation transformed the client’s sentiment analysis capabilities, delivering faster, cheaper, and more accurate insights—all while ensuring enterprise-grade security and governance. By combining hybrid search, reasoning models, and LLM-as-a-Judge pipelines, the solution set a strong foundation for scaling AI-powered customer engagement and analytics across the enterprise.
Partner with Narwal today to modernize your AI operations and unlock business-ready intelligence with security and scale.
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